Branding in Motion — Connecting Identity and Interface
Defined by presence, precision, and purposeful growth, the brand embodies timeless sophistication. Motion drives its identity — not as decoration, but as the living pulse of technology and the rhythm of human innovation.
Design Language — The visual system adopts a distinctive pulse inspired motion, symbolizing rhythm, energy of innovation.
Multi-Screen Experience — The concept extends across multiple display mediums, introducing the world’s first automotive front-screen showcase.
Global Communication — Presented in both Chinese and English, ensuring accessibility and resonance with an international audience.
Cross-Platform Launch — Simultaneously released on YouTube, Instagram Reels, and TikTok, amplifying reach and engagement across diverse digital platforms. The official live stream has accumulated over 9.6K views.